For nearly two decades, the Indian startup story had a predictable geography. If you wanted to build a technology company, you went to Bengaluru, Delhi NCR, or Mumbai. The narrative was simple, the capital was concentrated, and the talent followed the money. That era is ending. Today, nearly 50 percent of all DPIIT-recognised startups originate from Tier-2 and Tier-3 cities, a remarkable shift from a decade ago when the country’s innovation economy was overwhelmingly concentrated in a handful of metros.
