92% of Indian Startups Adopt AI, but Monetization Remains Elusive: Report
Artificial intelligence has swept through India’s startup ecosystem with remarkable speed. According to a new report titled “The AI Paradox: Productivity gains without revenue growth,” released by brand protection and intelligence firm Ennoventure in collaboration with market research giant Kantar, an overwhelming 92% of Indian startups have integrated AI into their operations . The report, based on a survey of over 250 startup founders, CXOs, and senior leaders across sectors including fintech, SaaS, healthtech, agritech, and D2C, also found that startups are highly satisfied with AI’s impact, giving it a 4.4 out of 5 satisfaction rating .









