Mumbai, July 2025 – In a major boost for India’s startup ecosystem, IndusInd Bank has unveiled its comprehensive startup banking program, offering tailored financial solutions from seed stage to IPO readiness. The initiative comes as Indian startups face a 32% drop in traditional VC funding YoY (2023-24).IndusInd Bank has unveiled “StartUp 360°,” a comprehensive banking suite designed to meet the unique financial and operational needs of India’s growing startup ecosystem. The initiative aims to provide entrepreneurs with end-to-end support, combining traditional banking services with digital-first solutions, mentorship, and growth-enabling partnerships.
StartUp 360° has been tailored to address the challenges startups face in managing finances, raising capital, and scaling operations. The suite includes specialized current accounts with flexible transaction limits, seamless payment solutions, credit facilities tailored to cash-flow cycles, and digital expense management tools. Beyond banking, it also offers startups access to curated networks of venture capital firms, accelerators, and industry experts.
“India is home to one of the world’s most dynamic startup ecosystems, and through StartUp 360°, we want to be a long-term partner in their growth journeys,” said Sumant Kathpalia, MD & CEO of IndusInd Bank. “This platform goes beyond financial products – it’s about empowering entrepreneurs with resources, insights, and connections to thrive in a competitive market.”
The launch comes at a time when India’s startup sector is witnessing robust investor activity, with technology-led ventures expanding across fintech, healthtech, sustainability, and consumer internet. IndusInd Bank aims to position itself as the preferred banking partner for early-stage and growth-stage companies, enabling smoother fundraising, treasury management, and compliance.
Key features of StartUp 360° include:
- Integrated Digital Banking Dashboard for real-time insights into cash flows, invoices, and transactions.
- Credit & Working Capital Solutions aligned with startup revenue models.
- Cross-border Banking Support to facilitate global expansion and forex management.
- Partnership Access to legal, compliance, and HR solution providers through IndusInd’s partner ecosystem.
Industry experts believe such holistic offerings can play a pivotal role in strengthening India’s entrepreneurial base by reducing financial friction and providing structured pathways for growth.
With StartUp 360°, IndusInd Bank signals its intent to move beyond being a service provider to becoming a strategic growth enabler for India’s entrepreneurs. By integrating banking with mentorship and networks, the bank is positioning itself at the heart of India’s startup revolution.
💳 What’s in the Startup Banking Toolkit?
💰 Flexible Financing
| Product | Key Feature |
|---|---|
| Velocity Loans | Collateral-free debt up to ₹5Cr (<24hr approval) |
| ESOP Liquidity | Early employee buyback financing |
| Invoice Discounting | 90-day payment cycles for enterprise startups |
🌐 Smart Banking
- Zero-balance Corp Accounts with API integrations (GST/Payroll auto-reconciliation)
- FX Optimizer – 50bps better forex rates for global remittances
- Web3 Treasury – Crypto/fiat hybrid accounts (RBI-compliant)
🤝 Beyond Banking
✅ Partner Perks: AWS/GCP credits, discounted legal compliance
✅ Investor Connect: Quarterly pitch sessions with 50+ VC funds
✅ IPO Readiness: Dedicated SBICAPS team for public market transition
📈 Market Gap Addressed
Despite 100K+ DPIIT-registered startups:
- 78% lack access to venture debt
- Only 12% use specialized banking products
- Avg. 47 days to open corporate accounts (vs 72hrs under this program)
🎯 Target Segments
Early-Stage (<₹5Cr revenue):
- Working capital loans against recurring revenues
- Founder credit lines (personal guarantee basis)
Growth-Stage (₹5-100Cr revenue):
- Supply chain financing up to ₹25Cr
- Cross-border M&A advisory
🤖 Tech Backbone
- AI Underwriting: Analyzes 50+ non-traditional metrics (e.g., SaaS MRR growth rate)
- Blockchain Escrow: For SAFE/convertible note transactions
💡 Why This Matters?
“Startups waste 30% operational time on banking ops. We’re productizing what took 7 different vendors,” said Ritesh Shukla, Head of Digital Banking.
📊 Program Metrics
- Onboarding: 500+ startups in first 6 months
- Disbursement Target: ₹1,200Cr by FY25
- Success Fee Model: 1-3% equity warrants for high-risk loans
🌍 The Bigger Trend
Follows SBI’s Startup Sarthak and HDFC’s SmartUp, but with deeper tech integration – signaling Indian banks’ pivot to treat startups as a separate asset class.
Which banking pain point hurts your startup most?
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