Mumbai, September 2025 – A team of leading endocrinologists, nutritionists, and AI experts has launched Elevate Now, India’s first evidence-based, doctor-led digital weight loss platform, combining personalized medicine with scalable tech to tackle the country’s $15B obesity care gap.
⚕️ How It Works
✅ Science-Backed Protocol
- Step 1: At-home metabolic testing kit (HbA1c, thyroid, insulin resistance)
- Step 2: AI-powered analysis + IOCD-certified doctor review
- Step 3: Custom plan with GLP-1 meds (where needed), nutrigenomics diets, virtual coaching
✅ Tech Differentiators
| Feature | Elevate Now | Traditional Apps |
|---|---|---|
| Medical Oversight | MD-led care team | Algorithm-only |
| Drug Therapy | Licensed Rx delivery | OTC supplements |
| Outcome Tracking | Continuous glucose monitoring integration | Manual logging |
| Cost | ₹2,499/month | ₹500-1,500/month |
📈 Market Opportunity
- 90M+ obese Indians (WHO 2025)
- 72% of weight loss attempts fail without medical support (AIIMS study)
- $7,200 avg. lifetime spend per patient
💡 Why This Matters Now
🔹 Post-COVID Surge: 42% of urban Indians now obese (vs 28% in 2019)
🔹 GLP-1 Revolution: India’s first telemedicine-accessible semaglutide program
🔹 Precision Health: Uses Indian-specific metabolic data (not Western models)
🚀 Growth Strategy
- Phase 1 (2025): Mumbai/Delhi launch, 10,000 users targeted
- Phase 2 (2026): Tier 2 expansion via partnerships with Apollo, Practo
- Phase 3 (2027): Employer programs (reduce corporate diabetes costs)
📢 Would you trust an app for medical weight loss?
#HealthTech #ObesityCare #DigitalHealth #PrecisionMedicine